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5 Best Ashby Alternatives & Competitors in 2025

August 13, 2025

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Looking for the best Ashby alternatives in 2025? Whether you're after more flexibility, better pricing, or features tailored to your hiring process & needs, I've got you covered. In this blog, I'll walk you through five top competitors that stack up well against Ashby, so you can find the perfect fit for your recruiting team.

⏰ 30-Second Summary

Here are the best Ashby alternatives to support your comprehensive and modern hiring needs in 2025:

  1. Kula: Best for teams seeking an all-in-one, AI-powered ATS with bias-free recruiting and intuitive analytics.
  2. Greenhouse: Best for scaling businesses that need a robust, integration-rich platform for structured hiring.
  3. Workable: Best for SMBs looking for an affordable, easy-to-use solution with solid core features and automation.
  4. BambooHR: Best for small businesses with low hiring needs, as it is bundled with HR functions like payroll and performance.
  5. SmartRecruiters: Best for companies needing scalable hiring, open APIs, and AI-powered recruitment at its core.

What is Ashby, and why might you need an Ashby alternative?

Ashby is an all-in-one AI-powered ATS that integrates sourcing, scheduling, analytics, and AI features into a single recruiting platform. It caters best to small to midsize companies who are looking for a comprehensive hiring solution.

Ashby’s capabilities:

  • Data & analytics-driven recruiting: Real-time visibility and data-rich dashboards to drive confident decisions.
  • Smart scheduling & time zone automation: Simplifies interview coordination by auto-adjusting time zones and displaying availability.
  • Advanced Automation: Automate key tasks like sending assessments, emails, and scheduling links at various stages of the interview process. 
  • Integrations: Connect with Gmail, Google Calendar, Slack, job boards, and other tools to centralize hiring data and automate key workflows.
  • Customizable visual pipelines: Visualize and manage candidates across all job openings with customizable pipelines and track the status of candidates at every stage.

Pricing

Ashby offers tiered pricing tailored to company size and needs, starting at $400/month for startups (up to 100 employees), with scalable plans for growth and enterprise businesses. 

Why might you need an Ashby alternative?

  • Not suitable for larger teams or agencies: Multiple users note that Ashby's capabilities are best suited for smaller to mid-size internal recruitment teams. This leads to limitations when used for external or agency recruiting, such as handling multiple aliases or email domains. 
  • Steep learning curve for reporting: While Ashby’s reporting is advanced, some users mention that mastering the reporting features requires significant effort due to the complex filtering language. This can be a barrier for teams not deeply technical or data-savvy.
  • UI can feel overwhelming: Ashby is more on the technical side; it is good for people who like to delve deep into data and customisation, but overwhelming for those who do not like such complexity and prefer simple usability. For example:
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5 Top Ashby alternatives in 2025 for hiring needs

1. Kula

Kula is an all-in-one ATS that is powered by bias-free AI and provides advanced features for full-cycle recruiting. It helps teams hire up to 5x faster without the add-ons, gaps, or compromises of traditional systems.  

Kula brings everything from sourcing to scheduling and analytics under one roof, powered by AI trained on real recruiter workflows. It is suitable for all company sizes.  

Key features

  • Sourcing Automation & CRM: Automate outreach via LinkedIn InMails, Connection Requests, and email. Instantly add candidates from LinkedIn or GitHub to multi-step flows, enriched with accurate data from 10+ vendors. All activity and profiles sync with Kula ATS to help you build a strong, long-term talent pipeline.
  • AI interview intelligence: Kula's AI Notetaker records conversations, summarizes highlights & lowlights, and auto-fills scorecards based on your preferences. Use it as a reference point for Hiring Manager debriefs and even interview training to save time and remain objective in your hiring.
  • AI scoring:  Build and customize your own AI Scoring criteria within Kula. Automatically score and rank candidates using a combination of skills, education, experience, and more.
  • Built-in Scheduling: Schedule interviews manually or allow candidates to book a time through a self-schedule link. Kula considers interviewer load, availability across teammates, and more to make booking easy.
  • Advanced reporting: With Kula’s Conversational Analytics chatbot, ask natural-language questions and generate visual hiring insights in seconds. Easily report on pipeline & hiring performance without the technical barriers. In addition, choose from 9 out-of-the-box (OOTB) reports or create custom hiring reports.

Pricing

Starter- $399 per month for up to 50 employees

Plus- Custom pricing for up to 1000 employees

Enterprise- Custom pricing for more than 1000 employees

Advantages 

  • All-in-one ATS with no add-ons and easy to use
  • Kula's Conversational Analytics makes reporting easy by quickly pulling up visual hiring insights through a simple chat.
  • Consistently third-party audited for fair and bias-free AI

Limitations

  • One of the newer players in the ATS space (founded in 2021)
  • Not suitable for staffing agencies or those looking for specific point solutions

Interested in exploring Kula further? Schedule a personalized demo today.

2. Greenhouse

Greenhouse is a complete hiring platform designed to help businesses of all sizes—from early-stage startups to large enterprises—improve their hiring process. Founded in 2012, Greenhouse is one of the more well-known and robust applicant tracking systems.

Key features

  • AI recruiting intelligent tools: Such as auto-generating interview plans, anonymizing and analyzing resumes, summarizing interview insights, and predicting offer acceptance.
  • Automated talent sourcing: Build scalable pipelines by automating job postings across 1,000+ boards, enabling bulk outreach campaigns, optimizing DE&I efforts
  • Scalable workflows: Automate repetitive tasks and customize workflows to meet complex business needs
  • Interview kits: Provide interviewers with prep materials, scorecards, and guided questions to ensure consistent & fair evaluations
  • Advanced reporting feature: Pre-built and customizable reports, real-time insights, and integration with BI tools to help make data-driven hiring decisions 

Pricing

  • Contact the team for a customized quote

Advantages

  • Greenhouse is scalable, particularly for larger organizations (e.g., a 2,000-person company).
  • It is consistently praised for its user-friendly design
  • Offers extensive integration capabilities, supporting over 500 pre-built integrations with HR, onboarding, and business tools

Limitations

  • Greenhouse's pricing plan for small businesses lack several essential features, such as bulk actions, candidate self-scheduling, and custom reporting.
  • Pricing is not transparent and is costly for smaller organizations

3. Workable

Workable is a user-friendly ATS designed for small to mid-sized businesses. It combines core applicant tracking features with basic HR tools like onboarding and org charts, making it a fit for teams looking for a combined solution with relatively simple hiring needs.

Key features

  • AI-powered tools: Job description creation, interview question generation, candidate sourcing, applicant screening, candidate recommendations, and social targeting — all enhanced by AI.
  • Intelligent resume parsing: Extracts and anonymizes resume data to promote bias-free screening
  • Automated candidate outreach: Sends personalized emails to prospects and boosts engagement without extra effort.
  • No-code careers page builder: Creates branded, mobile-friendly job pages with no developer needed.
  • 70+ integrations: Connects with background checks, assessments, and more—centralizes hiring.
  • Advanced analytics & reports: Provides customizable reports and strong reporting capabilities

Pricing

Starter- $249/month (up to 20 employees)

Standard- $349/month (up to or more than 500)

Premium- $679/month (up to or more than 500)

Advantages

  • Have a user-friendly interface with a gentle learning curve
  • Mobile apps for iOS and Android

Limitations

  • Add-ons required for key features like video interviewing and texting
  • AI still needs improvement. The features are in beta, and many users have reported that they often skip relevant candidates or give inaccurate ratings.

4. BambooHR

BambooHR integrates both HRIS (Human Resource Information System) and ATS (Applicant Tracking System) into one platform, and is an excellent choice for small businesses or teams with low hiring needs who are looking for a simple tool. 

Key features

  • Payroll automation: Automates payroll processes with accurate deductions, taxes, and benefits.
  • Employee experience & performance: Includes performance management tools, employee satisfaction surveys (eNPS), employee wellbeing programs, and total rewards management to enhance employee engagement and productivity.
  • Customizable reporting: Offers customizable reports that track key metrics, including headcount, turnover, and employee performance.
  • Onboarding & offboarding: BambooHR provides tools for onboarding new hires, including digital forms, checklists, and document management, along with offboarding features for employee exits.
  • ATS features: Automated emails, customizable templates, and electronic signatures, collaborative customized workflows with stakeholders, job boards integration, and integrated onboarding. 

Pricing

Contact the team for pricing

Advantages

  • The platform is intuitive, and small teams can get up and running quickly.
  • Has a mobile app

Limitations

  • Pricing is not transparent
  • Multiple users mentioned that BambooHR has limited reporting capabilities

5. SmartRecruiters

SmartRecruiters is built for companies looking for a straightforward tool to manage recruiting workflows, and its open API ecosystem allows teams to extend its capabilities with third-party tools.

Key features

  • Complete ATS capabilities: Complete automation and analytics for sourcing and evaluating to hiring, and onboarding.

  • SmartRecruiters Attrax: Provides an intelligent, SEO-optimized career site creation and high-quality design for career sites that reflect employer branding and company culture.

  • AI recruiting tools: The system is designed to work at scale with AI resume parsing, AI-generated insights, and AI candidate matching.
  • Job Posting Distribution: With a single click, post job openings to over 300 job boards, and tracking capabilities allow businesses to manage their budget allocation across job boards more effectively.
  • Talent pool development:  Build proactive talent pipelines by categorizing candidates based on skills, experiences, and potential fits for future roles.

Pricing

  • Contact the team for the pricing. 

Advantages

  • Mobile apps on iOS & Android 
  • Many users have highly praised SmartRecruiters' proactive customer and implementation support 

Limitations

  • Pricing is not transparent
  • While many praised the onboarding support, some users expressed that the initial setup and learning required a lot of effort. Training was seen as overwhelming due to its reliance on lengthy video content without practical, phased guidance.

Which is the better alternative in 2025 for your hiring needs?

Conclusion

At the end of the day, the best hiring tool really depends on what your team needs. Some platforms offer sleek, modern features that are great for scaling fast, while others keep things simple and budget-friendly. 

It’s all about figuring out what works best for your recruitment process, your team size, and how much flexibility you need. 

What’s the difference between Ashby vs Greenhouse?

Ashby is an all-in-one AI-powered ATS ideal for small to midsize teams seeking advanced automation and analytics. Greenhouse, while scalable for large businesses, isn’t a true all-in-one tool and often requires third-party integrations. Ashby excels in unified workflows and technical depth, whereas Greenhouse offers a simpler UI and broader integration options with external tools.

What are some Ashby Competitors?

Top Ashby competitors in 2025 include Kula, Greenhouse, Workable, BambooHR, and SmartRecruiters. These tools offer varying levels of automation, scalability, and ease of use. Kula stands out with conversational analytics, while Workable and SmartRecruiters are praised for user-friendliness. Greenhouse is suited for large teams, and BambooHR integrates ATS with HR functions for smaller businesses.

What to look for when choosing an Ashby alternative?

When choosing an Ashby alternative, consider the following: Scalability for larger teams or agencies, user-friendly reporting with intuitive filters, ease of use and intuitive UI, and other essential features such as automation, smart scheduling, pipelines, and strong integrations.

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Avika Dixit

I'm a B2B SaaS and tech writer for AI, recruiting, and e-commerce enablers tools. For over three years, I’ve been helping businesses break down topics like automated recruiting, billing automation, and marketing automation into content that actually engages and converts. I’ve worked with brands like Zenskar, Relay Commerce, and Videowise, creating data-driven stories that inform and inspire action.

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